Everybody’s talking about charging premium prices. Growing bigger. Larger. Faster. Stronger. (Oh, wait. That last part’s a Daft Punk song. But you get the idea.)

Honestly – if you’re a newbie to business like most of my clients are – all this talk about leveling-up and charging what you’re worth and all that can feel terrifying. It puts a lot of pressure on somebody who is only trying to learn the ropes.

That’s why I was super stoked to hear Daily Whipstress + the second business coach I ever encountered Erika Lyremark say on a call recently, “Enjoy the slow grow.”

Ah, the slow grow.
Slow is not a word we hear everyday in business, now is it?
But yet taking time to slowwww down & revel in the moment is essential.

Think about it:
This is just the beginning, sweetcheeks. And it’s the beginning of something beautiful. Just like the first few weeks of a new romantic relationship are both exhilarating and slightly OMG-I-may-pee-my-pants terrifying, so are the first few months (or even years) of business-building. It’s something new. It’s something different.

And – don’t you dare forget – it’s something not a lot of people are so lucky to experience.

So this is your permission to take it easy, sugar.

If you can’t run with the big dogs, you CAN enjoy life on the porch.

You do NOT have to go crazy & “upgrade” your products/websites/prices every few months.
You do NOT have to make six figures this year (especially if you can’t even steadily make five).
You do NOT have to quit your job if you need it to feel safe & cared for (not to mention sane).
You do NOT have to charge premium prices if the thought makes your skin crawl.

Instead, I invite you to just breathe into & enjoy this exciting time in your business. You have a lot to learn – but also oodles of space to grow.

So savor it, and remember IT IS NOT ABOUT THE END RESULT.

It’s all about the journey, baby.

(Also: PORCH SWINGS. Who doesn’t love porch swings? Those big dogs out in the yard give up the comfort of PORCH SWINGS. So whose really winning, amiright?)