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I’m not much an advocate of one-size-fits-all stuff. Blame it on the fact that I’m 4’10” and anything made to “fit all” seriously DOESN’T fit me, but it’s just so not my style.

However, there are exceptions to every rule.

There’s only ONE thing that I believe is truly non-negotiable in an entrepreneur’s life. One “one-size-fits-all” piece of advice that I truly believe works every single time.

Ready for it?

MEDITATION.

Oh yeah, baby.

BUT. I know, I know. So predictable, right? Well, yes and no.

I know meditation is no secret in the circles you run in. It’s widely talked about + accepted as “the thing” to do. It’s cool. It’s hip. It’s almost – dare I say – trendy. (The horror!)

But it’s my reasons for choosing meditation as the non-negotiable part of my business that make what I’m about to say less “woo-woo” and more, um, “wow, this crazy biotch might be onto something!”

4 reasons I think entrepreneurs should make meditation their #1 biz priority…

1. because you already know the flippin’ answers (even though most of us still desperately grasp for solutions on the “outside”) – Imagine how much cash you could save on courses and e-books if you just flipped the switch on your Macbook Pro, and tuned into your own intuition every once in awhile? Innate trust is essential in this profession.
2. because you’ll be able to access your true voice SO much easier – I know “finding our own voice” (which, BTW, gag me – that phrase is so overplayed!) can seem futile when you’re immersed in a sea of content everyday. Make it easier on yourself by taking a time out everyday to shut the other voices out, and focus inward on your own. Ommm’kay?
3. because it’s easy to get frazzled living the lifestyle we live – When I meditate on the reg (which for me usually means two 10 minute blocks a day), everything else seems to magically come together. I don’t get so pissed off that the line at the pharmacy winds around the block. I have more life in me to do things like prep a fantastic, homecooked meal of organic chicken and asparagus sprinkled with a dash of salt and pepper, or tackle rush hour traffic to hit the elliptical and jam out to my latest Spotify playlist. Ideas come to fruition near-effortlessly. And I always have MUCH better hair. (I don’t quite know why, but it’s true!)
4. and NOT because I said so – ’cause the main message here is to FOLLOW YOUR GUT and NOT blindly take advice from others – even super smart ones *ahem*

I talk with so many women who I can tell aren’t looking within for the answers before they start seeking outside advice. And when that happens, and you forget to check in with the person who has to actually deal with the decisions you make (aka you!), disaster ensues.

You’ll take course after course and just become more confused as a result.
You’ll start soaking up everybody else’s ideas – and forget that the best thing you have to offer is your unique perspective.
You’ll do things because so-and-so said so and not because it makes sense for you.

Yep. You already know all the answers.

And the best part? Meditation will help you discover them.

Your only responsibility from there is to take action + get ta makin’ your dreams come true!

Your Turn // Do you have a non-negotiable in your life? What do you have to do in order to function at your absolutely most fab?

BONUS!

If you’re a total newb, here’s a great little tutorial about mindfulness meditation, which is by far my favorite kind.

xo Erica Lee

 

P.S. If all that stuff up there about being confused made you nod your head in (downtrodden) agreement, I’ve got a fun little offer for three more people. It’s called a “Mini Message Makeover” and it’s all about working 1:1 with me to hash out the “biggies” – your biz message, your sexy cocktail pitch – and we’ll even uncover exactly what makes you so damn awesomesauce. Other surprises included. All for $100. Check it out here!

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I’m Erica Lee Strauss, pixie-sized copywriter, word weaver & marketing maven. I help women entrepreneurs craft conversational copy that sells. I want to live in a world where women rule, people aren’t afraid to say “I love you” and sequins can be worn year-round, without question.

When I’m not working out, downward dogging on my yoga mat and tinkering away on my MacBook, you can find me laughing with friends in the sunshine, sipping chai tea or ferociously writing in my journal. Or shopping.

Keep up with her on twitter @ericaleexo or come hang out over on the Facebook page.